The first most dominant issue is that the face of the character cannot be seen. The navigation controls only allow the player to move the character from the back position overlooking the character's head. This poses a problem because the player finds it hard to identify what kind of animal the character is and a deep relationship is not achievable with the character if the face is not visible.
This goes along with the fact that the character is not customizable.
According to the website, http://blog.weflyspitfires.com/2009/12/22/the-importance-of-character-customization/ the author says:
"Personally, the way my character looks is incredibly important to how I perceive him, how I want others to perceive him and how much I engage with him and thus the game. Being able to uniquely design my character within a MMO gives me the ability to identify myself as an individual, different from everyone else, and being able to customise my avatar to a high degree allows me to undertake the role play that I wish to pursue."
The controls should give the player a chance to rotate around the character more freely as in this case.
Another issue is the inability to control the character fromany other position save from the back-top orientation. This is frustrating when the player needs to observe the world around him while running in one direction.
To improve the game, i would enable the palyer to see the character from all angles, customize the character, be able to change the views and enable the use of the mouse in case of keyboard failure.
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